Thursday, April 26, 2012

consumer buying behavior


There are many elements that affect shopping behavior of the consumers and the Internet also affect the behavior of the consumers. The online shopping is fun, safer, quicker, and analyzed the market mix: price, product, distribution and promotion in Internet market. Meanwhile, it also explains that the underlying uncertainty of customers as to the security of transaction on the Internet. Customers may not yet be ready for the transactional purposes due to security concern and mentally afraid doing transaction online due to security reason.
The consumer buying behavior, which is important for various parts, such as policy makers, economic forecasters and business managers. Though the consumer attitudes, the managers will understand some important information about consumer buying behavior. It is believed that consumers’ attitudes affect intention to shop and eventually whether a transaction is made. So it supports that the consumer buying behavior’s definition: “the decision processes and purchasing activities of people who purchase products for personal or household use and not for business purposes”. In addition, we can though the Internet understanding the consumer’s needs and buying psychology. In the survey, there are 50% people have shopping online experiences. It can explain the situation influences on the buying decision process.  The definition of situational influences that “result from circumstances, time, and location that affect the consumer buying decision process”. Therefore, these 50% people have shopping online experience maybe they live far away from the mall, or they have no more time to shopping. We also can use the  “Maslow’s hierarchy of needs” to analyze the consumers’ needs. 


Wednesday, April 25, 2012

Lego

Lego Art over the years has gained a lot of importance with respect to both innovation and creativity. I have personally enjoyed playing around with Lego bricks and have found it to be interesting and does not restrict to any particular age group at all. The Lego arts include complicated structures that are interesting and challenging at the same time.


There are six benefits of Lego play for children autism:
1. It is engaging.
2. Work off his strengths.
3. Stealthily challenges children weaknesses.
4. Develops fine motor skills.
5. Natural payoff.


http://www.strongodors.com/family/parenting/six-benefits-of-lego-play-for-children-with-autism/





I like playing Lego, and i always buy some Lego for my nephews, because i want lego to  help them develop their creativity. 

Though the Lego art is more expensive than the other toys, i still will choose this gift for children. It is not only its value, but also children like it. They love playing lego. I think this is why lego can catch customers's focus and interesting.




Tuesday, April 24, 2012

consumer behavior

Consumer behavior:the psychology of marketing



The study of consumers helps firms and organizations improve their marketing strategies by understanding issues such as:
  • The psychology of how consumers think, feel, reason, and select between different alternatives (e.g., brands, products, and retailers)
  • The psychology of how the consumer is influenced by his or her environment (e.g., culture, family, signs, media)
  • The behavior of consumers while shopping or making other marketing decisions
  • Limitations in consumer knowledge or information processing abilities influence decisions and marketing outcome
  • How consumer motivation and decision strategies differ between products that differ in their level of importance or interest that they entail for the consumer
  • How marketers can adapt and improve their marketing campaigns and marketing strategies to more effectively reach the consume


Sometimes, we should think about what the consumer thinking or play their roles. It will help us to understand their behavior.Because of the different cultures, regions, and economic levels, we cant know consumers' thinking very well.

This is why we should take this professional class for marketing students. 





Monday, April 23, 2012

Girl's Amazing Time-Lapse Video


Twelve years ago, filmmaker Frans Hofmeester embarked on the greatest work of his life: becoming a father. Every week, the Dutch video artist would hover over his newborn daughter Lotte's crib and capture stills. Those weekly photo shoots continued, even as Lotte began sitting upright, her features growing more defined by the day. 



This video is a girl from birth to age 12 in Minutes.


It is a very funny thing, every parents will consider use this video to remember their children's nice days.



Sunday, April 22, 2012

Learn a Language in only 10 Days

Most people recognize the many benefits of learning a foreign language:  
  • You can travel to foreign countries and feel comfortable, be a more productive and enticing employee in today’s competitive job market, and immerse yourself in the vast cultures that surround you. 
  • Scientific studies have even shown that learning a new language helps to keep memories sharp and naturally enhances overall brain function.

How you can learn a language in only ten days?
The Pimsleur Approach to learning new languages helps users pick up new languages quickly. Even the FBI and National Security Agency have purchased the Pimsleur Approach.”

Your brain is already wired to learn a language in 10 days. You just need to activate it.
Dr. Pimsleur, a Ph.D. and specialist in the field of applied linguistics, devoted his life and career to learning languages and understanding the psychology of language acquisition.

I don't think 10 days can help people to learn a language very well; however, i want to try it, because speak one more language is more benefit than just speak mother language, especially, in the international business.

http://www.howlifeworks.com/Article.aspx?Cat_URL=lifestyle&AG_URL=How_You_Can_Learn_a_Language_in_only_10_Days_283&AG_ID=1048&cid=8088io4_news_z&aid=1146253


"Wal- Mart problem"







The New York Times reported this weekend that Wal-Mart Stores Inc investigators probing its Mexican operations found a paper trail of hundreds of suspect payments worth more than $24 million made to grow its business there, and that the company then quashed the investigation.
http://news.yahoo.com/wal-mart-probe-lifts-lid-culture-bribery-mexico-014522507.html;_ylt=AiDJGDJWk6eA_wSQ4yUhHkGs0NUE;_ylu=X3oDMTNtanRsa2ZzBG1pdANKdW1ib3Ryb24gRlAEcGtnAzZlNTdhYWI5LTczZWQtM2ZhMi1hOGIxLTlmYmE2ZDc0NjM5OQRwb3MDMQRzZWMDanVtYm90cm9uBHZlcgNiNWQzYzVhMi04Y2YwLTExZTEtOWY2OS03NjgxZmZmMzY0NjM-;_ylg=X3oDMTFrM25vcXFyBGludGwDdXMEbGFuZwNlbi11cwRwc3RhaWQDBHBzdGNhdAMEcHQDc2VjdGlvbnMEdGVzdAM-;_ylv=3

It is a bad news for Wal- Mart.

Sunday, April 15, 2012

'stanley' - travel

Stanley is an island northwest of Tasmania in Australia at the top of a coastalfishing small town, where a population of just 460 people. Like in the lonely planet,the town has an old feeling; it looks like Victorian England.








It is a best chose to travel to relax yourself.


For customer behavior, lots of travelers like this environment, because it brings quite and relax. Meanwhile, if more people know this island, it would increase its travel population, also increase government profits. 


Some time, compare the big city, some people will chose a quite and beautiful island to travel. It will be meaningful for them.

3D Titanic


3-D release steers 'Titanic' past $2 billion mark

Cameron's 1997 blockbuster "Titanic" sailed beyond the $2 billion mark in lifetime ticket sales, thanks to a 3-D re-release of the film that was timed to the centennial of the ship's sinking.
Only one other movie has topped $2 billion, and it's also Cameron's. His 2009 sci-fi smash "Avatar" earned $2.8 billion worldwide.
The "Titanic" reissue took in about $100 million this weekend — $11.6 million domestically and a whopping $88.2 million in 69 overseas markets. That included a $58 million debut in China and put the re-release total worldwide at $190.8 million.
Added to the film's $1.84 billion haul in its original release, "Titanic" now stands at $2.03 billion worldwide.
why 3-D "Titanic" still can attract customers to watch it?
i think the main reason is customer still cant forget this movie during 15 years, because it is a classical movie, and it can help people to remember some thing, like ex-boyfriends or girlfriends. 

Sunday, April 1, 2012

the new ipad in China


Apple debuted its third-generation iPad two weeks ago and announced shipments of three million units during the launch weekend. Although the tablet is not yet officially sold in the 1.33 billion people Chinese market, Apple has just been granted a certification for the device, an important pre-requisite for having the new iPad appear on store shelves.
Right now, there is no selling in China. If customers want to get the new ipad, they would go to Hongkong to buy it. But, Chinese custom bans the new ipad into the mainland China. So, it is a bad news for fans of Apple. 

Sunday, March 4, 2012

Board Games


Board games originated in Germany. In Europe and America, board games have been popular for decades. People make friends over board games. Board games originally used to refer to the introduction of some of the game from the United States and Europe: An indicator or by some of the objects in a particular drawing board (usually designed for a game) placed, remove or move for the game, such as Monopoly. However, broadly speaking, board games can also refer to a very broad genre. Board games are also called “Tabletop Games”; this means everything is on the desktop or a platform to play the games, and it distinguishes sports or video games, such as Werewolf, Lupus of Tabula, and Magic.
Through board games people can learn thinking, memory, association, and common sense. Board games include people playing the game face to face, so through the game you can learn how to get along with others, communication, intelligence and analysis focusing on the challenges of computing power. Moreover, board game s do not required a certain age to play. People play with family to promote good feelings among family members. Participants can improve their thinking and logical reasoning ability by playing games, because there are different roles that involve different functions that relate to different disciplines.
Now, there are many board games shops in China. It is more popular in young people's live. Furthermore, board games shops have been a new industry in the society. 



Saturday, March 3, 2012

Jason Wu for Target

I think this is a good new for customers, who like Jason Wu.
Who is Jason Wu?
Janson Wu is a Manhattan- based Taiwanese Canadian fashion designer. 
This is a website to look at his products pictures.
http://www.fashionologie.com/Jason-Wu-Target-Photos-21154506


As we think, why he will choose Target to sell his products?
According to the previous case, there are many big fashion brands chosen Target to promote their products, which is not very expensive, they want to attract the customers, who are belong to middle class or lower class. 

For me, when i look at those clothes pictures, i like them and i want to buy them; however, when i went to target to buy them, there is only little bit clothes in here and the size is so big. I think there are three reasons to explain why customers love it.
1. they like this designer and his products.
2. the price is cheaper than his other design products, and the customer also has an ability to buy it.
3. Target is a place, which the customers trust it. A good promotion also can help brand to attract more new customers.

Here is a fashion show for Jason Wu full winter 2012/2013
http://www.youtube.com/watch?v=iLizgRmXW7w